Talk in English - UK at Bulgaria Web Summit 2018
View Slides: https://www.slideshare.net/InaGeorgieva5/play-design-94102255
Short URL: https://joind.in/talk/d9293 (QR-Code (opens in new window))
Man…is only fully a human being when he plays” - Friedrich Schiller.
Game is a constant part of human nature and can be seen in almost every facet of civilisation: war, religion, politics, sports and arts. It is an activity executed within certain limits of time and place, having its aim in itself and accompanied by a feeling of tension, joy and the consciousness that it is different from “ordinary life”.The play-mood is a social impulse that conveys meaning to certain actions and is a source of intrinsic motivation for the player. We will analyse the anatomy of a play and will discuss how to smartly use game principles in products in order to keep and guide users interest.