Communication is critical to the success of modern. With the rise of smart homes and smart cars and even smart toasters, it's time for smart communication. In today's connected world we shouldn't have to navigate complex phone trees just to reschedule a flight. Imagine a customer support rep that already knows the problem you're facing before you even call. Context is key and our apps can provide the context to both sides of the conversation. This pain-free communication is achievable today. You'll leave this session knowing not only why but how modern communication will transform business forever.