How to create both useful and desirable interactions, which bring long-term value to the user as well as the business.

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Great but really long talk.. it should've been earlier.

Rated 4

Pim Elshoff at 17:12 on 6 Oct 2018

I love talks about experience over theory. The slides were really distracting.

Rated 4

Ante Tomić at 18:34 on 7 Oct 2018

Great and useful topic

Rated 4

Davor Tomic at 07:36 on 10 Oct 2018

A well-prepared talk, with a number of real-life examples from which a lot could be learned. I liked how the speaker kept it interesting by switching from theory to practice for a number of talking points, so as to reinforce theory with practice and own experiences. I was amazed by some of the successful outcomes mentioned and wish Vladimir had time to tell a tad bit more about how to best decide which KPIs to measure, and how to best go about doing it. An idea for the next one, perhaps? :)