26.Feb.2010 at 15:49 by Alex Parish
The title of this talk was misleading. Essentially PayPal promotion, disguised as a talk.
Web and mobile application monetisation models
Chuck Hudson (26.Feb.2010 at 15:15)
Talk at PHP UK Conference 2010 (English - UK)
In the typical web development project, revenue streams include advertising and payment processing. Often people miss the opportunity to distinguish their web application and capitalize on more unique and proven methods, due to their perceived complexity. These models include 'freemium', membership programs, coupon coding, chained payments, split or parallel payments, recurring subscriptions and others. We will spend the bulk of the session working with PHP examples based on the PayPal X Payment Platform. Key areas that we will cover include the available PayPal API libraries, technical process flows, methods called, error handling and best practices to developing these solutions.
Quicklink: https://joind.in/1467
Track(s): Sidetrack 1
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Comments
26.Feb.2010 at 16:00 by Richard George
Definitely a vendor sales pitch, but reasonably clear and pitched at a good technical level (rather than the pure sales often seen in vendor talks)
26.Feb.2010 at 18:08 by Peter Bowyer
Would have been more interesting if delivered by Facebook themselves to the more technical ins and outs could be answered, rather than by the Facebook guy during the questions at the end.
Showing the bog standard generated code wan't of interest.
26.Feb.2010 at 15:36 by Jeremy Coates
Interesting look at one vendors apis, slides with lots of code on totally unreadable from 8 rows back! Other slide fonts far too small, unfortunately detracted from the whole talk.