This talk is about understanding your customers better, and providing them with a better experience, helping them complete their tasks faster, simplifying everything. This isn't a talk about SEO, PPC and the like. This is a talk about making sure your Drupal site is ready for the traffic that these ...

Room: 235

http://2017.tcdrupal.org/session/optimizing-drupal-digital-marketing

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Too much info on each slide. Presentation style was flat. Didn't really address Drupal sites specifically, was focused on best practice in general.